Today, every organization is required to possess the agility to respond quickly to changes and to keep up with the pace of ever-evolving business landscape and rising customer demands. Businesses today are largely dependent on computerized information systems and so various departments and divisions within large organizations have rushed ahead and integrated diverse business applications, databases, and business intelligence infrastructure that do not seamlessly interact and exchange data.
This information ‘silos’ that are caused by legacy business applications and disparate IT architecture hinders smooth information flow between various departments and across diverse geographies. Enterprise-wide integration is mandatory for every organization to not only optimize their IT landscapes but also to gain business agility while benefiting from various sales and marketing channels and having easy access to data from disparate devices, social channels, and business applications.