Despite technology progress, there’s no shortage of myths around technological solutions. The scene is no different with salesforce solutions that are driven by logic, facts, and reasoning. Salesforce company facing an uphill battle in smashing a wide range of misbeliefs and myths revolving around salesforce leverage.
Salesforce is a sophisticated CRM platform that has a bouquet of solutions where each having a slew of features for the sales team, marketing team, customer support, and more to automate business processes, optimize operations, and improve workflow.
On a contrary, some businesses leverage salesforce to address the pain point of one department that disallows them to harness the full potential of salesforce solutions. For instance, when salesforce solutions are leveraged for the sales team, marketing team, and customer support team, it enables cross-functional teams to work together and automate processes.
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It takes the organization to a new level with the least effort and maximum ROI. When the basics of salesforce leverage and implementation are not well-understood, it brings unexpectedly bad results. It gives birth to myths and creates a negative impression around salesforce automation.
Let’s take a look at all the myths which needs to be debunked for setting up a successful business and enhancing customer experience.
10 myths debunked around salesforce implementation
It improves the business immediately
Salesforce solution provides ready-to-use features but it won’t work like other plug-and-play applications. The salesforce solution is customized and implemented according to every business client’s needs to make the solution run effortlessly.
The best way to reap maximum benefits from salesforce solutions is to set up the platform optimally before start using it. Gradually, businesses begin experiencing benefits with optimized workflows, various reports, and predictive analytics. Salesforce consulting partners help you know things in detail.
It’s meant for tracking sales
Undoubtedly, the salesforce solution was initially launched for the sales department as CRM to manage sales staff and enable them to bolster customer relationships. Eventually, the platform has grown into a comprehensive platform that provides solutions for various departments of different industry verticals.
Also, implementing salesforce doesn’t mean replacing the old sales team with a new tech-savvy sales team. Instead, existing is trained and upskilled to use resources in salesforce solutions to get more leads and close deals. That’s why Salesforce consulting services include a broad spectrum of services ranging from marketing and sales to customer support and management.
Exclusively created for marketing pros
The businesses of distinct industries have witnessed gala benefits when they have automated marketing strategies and campaigns. Salesforce solution enables the marketing team to streamline marketing activities effortlessly. It doesn’t mean- it’s meant for marketing professionals.
It’s a fact that the salesforce platform works wonderfully for the marketing department, but it serves brilliantly the sales team with unique features.
A good fit for large-sized businesses
This is the biggest myth as CRM solutions are implemented to enable businesses to grow and prosper by meeting the unmet needs of the target users and enhancing the solution gradually. Salesforce supports startups to SMBs to know their customers better, deliver services efficiently and render the best customer experience.
Diminished manual and repetitive processes help businesses to invest their time dedicatedly in the valuable tasks. It’s clear that salesforce has nothing to do with the size of the businesses as on one side, it helps large-size businesses to resolve their problem and on the other side, allow SMBs to scale their business painlessly.
Difficult to handle
Businesses often show reluctance in embracing salesforce solutions considering that it’s not easy to work with the platform. Also, there’s room for human errors. Busting the myth, the experts found saying that salesforce solutions eliminate the chances of human errors involved in business processes.
CRM platform has evolved a lot in a matter of a decade, but the improved comprehensiveness and user-friendliness don’t impact the platform’s usability. The simple and intuitive interface enable businesses to deal with basic functionalities and advanced functionalities easily.
Need a dedicated team for salesforce management
Salesforce solutions are embraced by businesses to reduce the management cost for processes and workflow automation. However, salesforce implementation is not a work of an average Joe. It’s undeniable that it requires some employees on the board that dedicatedly manages salesforce solutions.
Also, businesses can hire salesforce managed service providers where certified salesforce consultant manages salesforce implementation and post-launch services. The service providers are more economical to consider without impacting the financial budget.
Salesforce CRM is used to automate repetitive tasks but it doesn’t signal that salesforce kills the project’s creativity. The myth is busted with an instance of mobile salesforce automation that helps in instilling a high degree of creativity. It allows business clients to craft templates for email, forms, survey, and others, or add various functionalities to add wings to the project’s creativity. It indicates salesforce opens the door for limitless opportunities.
Steep learning curve
Initially, salesforce was launched to enable customers to edit systems or alter frameworks, which has reduced the learning curve to months. Nowadays, salesforce upgrades over a course of years have made it extremely easy to use the platform, which even non-tech guys can understand and use seamlessly.
You must have deep pockets
Salesforce platform that supports a range of solutions for different types and sizes of businesses brings bundles of ROI to them. Embracing salesforce is not as expensive as the platform provides multiple editions that start at $25 monthly for every business user. Salesforce consulting company helps you know which edition is the best for your business type and size.
Doesn’t support your industry
It’s a common misconception about the salesforce platform is that it’s meant only for a couple of services and industries. However, it’s not true entirely as initially, salesforce offered limited services but now the platform has expanded its offerings to a large number of industry verticals.
Conclusion- truth revealed!
Salesforce solutions are engineered keeping the end users in mind, but unclear perspectives won’t allow businesses to harness the full potential. Debunking 10 myths moving around salesforce platforms help businesses to implement custom salesforce solutions rightly and improve productivity by manifolds.
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