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With the industry 4.0 revolution, the manufacturers are getting smarter, more powerful, and more versatile which helps them fill the gaps. Microsoft cloud for the manufacturing industry provides the range of tools and features of Dynamics 365, Azure, Power platforms, and the Microsoft team that help manufacturers address the challenges, meet their needs, and make the most out of the opportunity.
The manufacturers are taking the digital initiative to deliver connected experiences using intelligent customer engagement strategies. They are considering it as their priority to discover innovative ways to improve customer connection and enhance experiences. It’s ending up the struggle of selling products/services remotely while maintaining the profit margins.
What is Microsoft cloud for manufacturing?
It’s one of the Microsoft solutions for the manufacturing industry that’s designed to provide new capabilities to the manufacturers. It helps them better connect with their customers, improve workflow, enhance business processes, increase resilience, and unlock new services leveraging advanced technologies such as AI, ML, and IoT technology.
The organizations are reimagining manufacturing with virtual assistant deployment that delivers the best experiences by connecting the dots. The improved customer acquisition, customer satisfaction, and customer engagement are the by-products of digital transformation rolled out using Microsoft manufacturing solutions.
The organizations interested in engaging with the customers are partnering with Microsoft partners. If they are unsure of how Microsoft Azure solutions for manufacturing help in solving the pressing challenges, the Microsoft consulting services would help you.
How Microsoft cloud solution helping manufacturers to improve customer engagement?
Digital selling
Microsoft solutions for the manufacturing industry empower the sales team to accelerate the sales by connecting the team with their customers based on insights at an individual level. The Microsoft Azure solutions for the manufacturing industry are digitizing the customer journey using different capabilities and integrations which the Microsoft consulting services can better explain to you.
Empowering collaboration capabilities
The Sales team can win new customers by integrating the collaboration capabilities of Dynamics 365 and CRM data with the Microsoft Team. The sales records connected with chat and channels help in bringing the contextual experience to Microsoft Team that enables the sales team to close the deal quickly.
Streamlining sales cycle to increase ROI
The sales team spends a large amount of time in finding the potential customer to engage with him after navigating through multiple resources. When more time spends on searching for the best prospect, high-velocity selling becomes a little difficult. Sales Accelerator in Dynamics 365 collect information from multiple resources and suggest the potential prospect to reach with detailed information.
The Microsoft consulting services can explain in detail how automated recommendations help the sales team focus on approaching customers with a tailored experience that results in accelerated ROI.
Sales pipeline management
The sales reps need to work on multiple tasks in a day which makes them juggling with different records. It’s difficult for them to plan and prioritize the user-facing activities such as meetings, follow-ups, and the final agreement. Therefore, focusing and predicting areas from top to bottom of the sales pipeline becomes a hard nut to crack.
This is where the worklist in the sales accelerator provided by Microsoft manufacturing solutions helps in prioritizing the time and efforts that sales reps should invest to better handle the tasks and prospects. The work list view and manage records of the last 30 days that sort activities by priority, perform them, and remove them once it’s completed.
Improve customer connections
Reviewing the customers’ calls is important to find rich insights that help them know how’s the conversation, what further actions they need to take, get call transcription, timeline, and others. It lets the manager know how sales reps are handling the customer calls.
Sales reps would know what they need to talk about after analyzing the previous call summary. The conversation intelligence facilitated by Microsoft manufacturing solutions allows organizations to process call recordings that enable gaining insights in real-time and guided selling.
Always-on service
Microsoft solutions for the manufacturing industry allow the sales team to exceed service expectations by turning services from reactive to proactive and predictive using data insights. The earlier prediction, detection, and resolution of issues with Microsoft Azure solutions for manufacturing help in delivering connected experiences.
Customer experience personalization
Dynamics 365 field service capabilities enable delivering exceptional customer experiences with customer engagement surveys (Collect customer insights with automated surveys after finishing field service calls) and self-scheduling services (Add convenience to your customers) that modern customers expect the most.
Service operations optimization
Microsoft cloud for manufacturing enables dispatching the right technician with AI-enabled scheduling recommendations. The centralized dashboard allows service managers to analyze opportunities for service and resource optimization using IoT and AI-driven tools.
Conclusion
In the digital universe, accelerating innovation is all-important for the organization to gain an edge and increase the bottom line. A wide range of tools offered by Microsoft cloud for the manufacturing industry like its siblings for different industries enables manufacturers to reap the benefits of automated data connections and meaningful insights for improving customer engagement.
If the Microsoft solutions that are accelerating modernization while delivering new connected experiences appeal to you, get connected with a reliable Microsoft partner for Microsoft consulting services to know-how solutions implementation enables your business to digitize the customer journey and uplift engagement levels.
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