Going digital has become a need of the hour for businesses that cannot be overlooked at all. Either forcefully or willingly, the businesses making the digital move to keep their business offering alive and stand at the top of the customers’ minds. That’s where salesforce CRM turned out as the world’s most renowned solution for diverse industry verticals irrespective of business size and type.
Salesforce leverage at scale is a clear indication of the efficiency, productivity, flexibility, scalability, and performance gains it brings to businesses. Let’s discuss salesforce and its adoption trends in a nutshell before enlisting the industries that embrace salesforce solutions warmly.
What is salesforce?
Salesforce is a cloud computing and CRM solution that enable businesses better manage processes, optimize operations, improve workflow, and others. The fastest-growing platform provides a bunch of salesforce solutions for different industries based on their marketing, sales, customer service, and others.
Salesforce is home to more than 4600 applications which makes it the world’s largest apps marketplace. The AppExchange enables businesses to extend their salesforce capabilities by finding, trying, buying, and deploying pre-integrated solutions. With more than 4 million subscribers to the marketplace, salesforce profits are skyrocketing at an astronomical rate.
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Ranked as the #1 CRM provider, salesforce acquired 23.9% of the market share. The global spending on the platform is expected to reach $675 billion in 2022 which will generate $26.49 billion as revenue. 52% of companies saw an increase in lead volume after using Salesforce solutions. America is the leading region where salesforce solutions are highly leveraged by businesses.
Cut to the chase: let’s see the industries that have reaped the benefits at scale using salesforce services. Take a glance at all the industries making great use of salesforce CRM.
Which industries count on salesforce services for exceptional results?
Salesforce accelerated the digital transformation journey with a financial services cloud that unite team across financial organizations to enable customer insights-driven decision that puts customers at the center of everything. The built-in compliance and customer insights help in building customer trust and winning more deals.
Automation, customer-centricity, breaking data silos with centralization, and process customization enables banks, wealth management companies, insurance companies, and financial organizations to deliver wow experiences, bolster customer relationships and improve retention. RBL bank, Cleartax, Rupeek, and DMI finance are the leading companies that have trusted salesforce financial services.
As a financial institution, if you want to incorporate salesforce financial software, the Salesforce consulting partner would help you in all ways.
Healthcare and life science
Salesforce solutions for the healthcare and life science industry have reimagined doctor-patient relationships and taken medical innovations to new heights. Salesforce CRM for the healthcare industry provides a 360-degree view of the patients by connecting the dots so that better care is delivered to the patients with a one-to-one wellness journey.
The quick and easy access to all the documents stored on one platform enables HCPs to deliver services faster which satiates the patients highly. The simplified patient access care, unified view of patient data, and connection with patients with one-to-one journeys enabled HCPs during COVID-19 to serve the patients better.
Salesforce solutions for the life science industry enable life science companies to meet the unique needs of patients with cutting-edge medical innovation and patient-centric care collaboration. When new products enter the market with the cross-collaboration of different pharmaceutical companies in the ecosystem, revolutionizing patient care is certain.
Stanley Healthcare, Cochlear, and mount Sinai transform care with salesforce solutions. If you want your healthcare organization transforms care, Salesforce consulting company can suggest the best solution based on your business project needs.
Salesforce presents a salesforce education cloud solution that connects students, staff, and alumni in an integrated way, which, in turn, helps in creating a 360-degree view of the students. The education cloud for higher education empowers educational institutions to provide proactive suggestions, engage them in a tailored way, and deliver connected experiences with students’ data.
To enable the schools or academic institutions to perform to the notch, the operations behind the scene must operate impeccably. It requires connecting all systems, people, and data to increase interactions, and improve student management, and fundraising. The connected school concept is strengthened by NMIS university leveraging salesforce education software. If you are also interested in the same concept, the Salesforce consulting services from a reliable salesforce consulting partner would help.
Salesforce CRM software for online retail is an answer to all the problems that retailers experience in their offline and online ventures. The single intelligent platform connects every part of the business to turn visitors into potential buyers. The omnichannel order management capabilities baked into retail commerce cloud software allow retailers to sell and fulfill the requirements worldwide.
The store awareness and user acquisition increased with the advertising studio from the marketing cloud solution. it enables retailers to view the ad performance reports in a few clicks and then tailor the advertising campaign accordingly.
The personalized path to purchase for every user uplifts the chances of conversion. The marketing cloud facilitates reaching out to the right user with the right message using the right marketing channel. Service cloud takes customer support services to the next level by empowering support staff with quick access to all the data so that customer interactions become engaging and make customers happy.
Revolutionize the online shopping experience by partnering with the Best Salesforce consulting company in USA that has certified salesforce consultants with rich expertise and experience in the same niche.
Salesforce solutions for the automotive industry help brands engage with customers and prospects and drive customer success by transforming the customers’ buying journey. Salesforce enables automotive businesses to listen to their customers and engage them at various touchpoints such as mobile devices, showrooms, connected cars, and social media, which further helps in streamlining the customers’ journey at every stage.
The feasibility to connect with the customers right at the place where they are- phone, social media, or other networks, the sales team can connect and route the leads through the channel, which helps in managing relationships and converting more leads. Mahindra and Mahindra is one of the automotive companies that provide dealers and customers- a smooth ride experience across every touchpoint.
Salesforce provides magical solutions for the consumer goods industry with a connected B2B2C platform. By connecting and harmonizing the data from a single, connected platform through the consumer goods cloud, businesses can attract more customers, win loyalty, and empower teams with intelligent insights.
Taking a step ahead, salesforce helps in boosting the bottom line by personalizing user interactions, delivering personalized experiences, building stronger relationships, and driving loyalty with real-time data insights. Balaji wafers company embraced salesforce solutions to deliver the best distributor experiences. If you are convinced of the benefits of the consumer goods cloud, start a 30-days free trial and then connect with salesforce consultants for more detail.
Salesforce manufacturing cloud is specially designed for manufacturing companies to keep their business on track by connecting planning, production, and sales across the ecosystem. The powerful CPQ functionality allows the sales team to have a complete view of the customers which helps in recommending the right solution for customers and uplifts the chances of up-sell or cross-sell.
Check our previous blog on how Salesforce cloud helps in the manufacturing industry
The centralized storage of contracts and entitlement data enables easy access that makes providing intelligent, personalized services a breeze. Sales reps can engage with customers through the right communication mode in real-time with omnichannel support.
JW steel manufacturing company experienced better customer relationships and higher profits after using the salesforce manufacturing cloud.
Media and entertainment industry
Salesforce solutions have made life easier for media companies with a connected culture that enables engaging and building strong relationships with customers right on the device and platform where they are with the game-changing, advanced tools from salesforce. Marketing managers, sales reps, and service agents work together to deliver more than just content, which is relevant, and engaging and keeps them connected.
Financial Times- the media company of more than 1000 employees have leveraged sales cloud, service cloud, marketing cloud, and chatter to keep the impatient and tech-savvy audience on the edge of their seats. Salesforce consulting services from the best Salesforce consulting company in the USA let you know which salesforce solutions your media company requires and bring better results.
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Salesforce CRM steps in with the market trends and evolving business needs that enable businesses hit the sweet spot. All industry verticals are making great strides by leveraging salesforce solutions, but it requires the help of certified salesforce consultants to identify the best salesforce product and then customize it according to business-specific needs. Partner with a reliable salesforce consulting company that helps you with necessary strategic planning, implementation, and support services.